One by one they disappeared. So incrementally you hardly noticed. Now, it seems like everyone has leads–except you. Other agents are hiring buyer agents they have so many leads. How did they get them?

They got them from your listing inventory.

The great bait and switch in the real estate industry is agents willingly and freely send listing inventory to MLS systems, portals, IDX sites, and aggregators to attract buyers.  In turn, many of those businesses, such as Realtor.com and Zillow.com procure leads and sell them back to other agents. A decade ago, brokers made the decisions that resulted in losing buyer leads on listing inventory.  Today, what is your broker doing to get them back?

Our agents receive their leads from their listings on Zillow.com, Realtor.com, Homes.com, Trulia.com and many other sites without paying those portals.

Our brokerage is committed to ensuring that listing agents get the leads they deserve without having to buy them back. Most sellers would be disappointed to learn that their agent doesn’t field inquiries on their home. Our agents and their clients don’t have that concern.

Take control of your business. Exceed your client’s expectations. Generate more leads. Join ERA. Your leads have been hacked. Ours haven’t.